Overview:

Nabooki is an Australian-based organization that provides companies around the world with booking and marketplace technology services. Nabooki approached Anderson Collaborative in 2022 during their search for an agency that could meet their website redesign project needs. With a short turnaround time requested and the need for in-depth collaboration across radically different time zones, Nabooki chose Anderson Collaborative as the agency to finish the job.

With over 25 unique page designs needed, implementation of new brand standards required, and copywriting services requested, we placed our best subject matter experts on the project to ensure its success. Beginning in mid-February our agile team managed to accomplish a quick turnaround time with an initial launch at the end of March. Operations Manager, Daria Canfield, oversaw the bulk of the work and organized internal resources/tasks.

We have to give a huge shout-out to her and are so grateful to her for everything she does for the business. During the middle of the project, war broke out in Ukraine which affected her family and several designers on the team. Despite this, with her leadership, we managed to get everything completed and meet the requested timelines.

Frontend design work along with copywriting was organized in Figma for effective collaboration between team members of both Anderson Collaborative and Nabooki. The website was developed utilizing a headless theme, WordPress as the content management system, and Elementor as the frontend page builder to facilitate client edits.

The final product was a beautiful, fast-loading, new website with new branding, color scheme, typography, and logo. Nabooki.com is a project we are proud of and exemplifies the reason why clients around the world look to Anderson Collaborative for their Website Design & Development needs.

“I spoke with vendors across the world but none of them gave us the confidence that Anderson Collaborative did, and very few could deliver the quality of work we required within our timeframe.

We had several meetings before we signed off to make sure we had found the right partner, then they immediately got to work designing the website, we started with the strategy, then design, content and development.

We worked with:

  • Trevor, the CEO
  • Daria, the Operations Manager

Together they jointly managed our account and did a fantastic job. Trevor’s insights from a strategic perspective were so beneficial, and Daria worked tirelessly to ensure we met our deadline.

We are already seeing an uplift in website enquiries and traffic. They kept us up to date with regular emails, and we met once a week on a video call. Their communication was excellent considering we are in Australia. They genuinely cared about the result and were transparent throughout, ensuring that we made the right decisions.

Adam Soper | Marketing Manager, Nabooki”

Client:
Nabooki
Industry:
Booking & Marketplace Technology
Services:
Website Design, Development, Consulting, Copywriting, Strategic Planning, Growth Marketing